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Own A Store

About Us

Locally Owned by Newport News Natives

Locally Owned by Newport News Natives

Locally Owned by Newport News Natives

Our store is owned an operated by Newport News natives and twin sisters, Traci and Lori, & their families. We grew up in this community and wanted to offer a service that gave back to the community we love. We are proud to have brought the OUAC brand to Hampton Roads. We opened our store in 2010. Since that time we have helped families save over $100 million dollars versus pay full retail prices. And, we have put over $10 million dollars into the pockets of local families by helping them recycle and reuse their kids' stuff.

The Powers

We have 3 children (and 2 rescue dogs) who make sure there is a never a dull moment in our house. They fill our house with lots of laughter, chasing, and hugs.

We live with autism in our family and we advocate for autism awareness and education. We believe in offering those who are differently abled a place to work and grow. Did you know 25% of our team in differently abled?

The Jankes

We are parents of an 15 year old who loves all things gaming. We are a bi-lingual family so if you see an 15 year old running around the shop speaking German, he's probably ours!


We strive to provide a fun and convenient way to sell your gently used kids items and an eco-friendly shopping experience. We offer payment on the spot for items we select that meet current style, safety, and condition standards. We maintain high merchandise standards by thoroughly inspecting all toys and equipment for any safety recalls.


Whether youre buying or selling, we would love to help you find what youre looking for. Stop in today at Once Upon A Child!


Once Upon A Child Newport News provides a sustainable and convenient way to buy and sell gently used kids' clothes, shoes, toys and baby gear, focusing on quality, safety and value. Each Once Upon A Child location is individually owned and operated by local business owners, so you can feel good about shopping small.

Sustainable

When you bring in your gently used kids' items, it prevents them from filling up landfills and puts cash in your pocket.

Affordable

We have tons of gently used kids' stuff from your favorite brands at affordable prices. We know money doesn't grow on trees!

Convenient

We make it easy to buy and sell items for all seasons, all day, every day, with no appointment necessary.